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Nowadays, Social Bookmarking services are the most popular source for webmasters to drive visitors and traffic to their websites. Social Bookmarking let’s the users to save and manage their favorite bookmarks online on internet. It has been made in such a way that users can tag them with keywords and share them with others and watch their bookmarks. Also, you are able to keep the bookmarks private and share them with your friends and family only.

This all started in the year 2003, when Del.icio.us launched the Social Bookmarking Concept so that people can enjoy their bookmarks online. But, now there are so many sites such as Digg, Stumbleupon, Technorati, reddit and Raidx.co.uk that offer social bookmarking services. These sites feature the most popular and recently submitted bookmarks. Social bookmarking has now become a popular tool to webmasters for Search Engine Optimization (SEO). Social bookmarking can easily make your website popular and produce more traffic. That’s why; webmasters take more interest in social bookmarking sites to have maximum social bookmarks of their websites so that people can visit them more.

Important tips for webmasters to get maximum social bookmarks for their websites:

• Webmasters should always offer links to popular bookmarking websites so the viewers are easily able to bookmark their favorite websites and web pages. If you search Google for social bookmarking scripts you will find many scripts that are available for websites which permits users to bookmark your website easily.

• In order to get your website bookmark by other members of the social bookmarking sites, you must also bookmark your own websites and ask your friends and family members to bookmark it. You must register an account with all popular social bookmarking websites and bookmark all your web pages with appropriate keywords and titles.

• On bookmarking sites, you can also exchange links with many websites that are relevant to your sites niche. Many webmasters bookmark your websites if you bookmark their websites. However, nowadays social bookmarking sites don’t allow you to exchange your bookmarks with other webmasters but you can still find your own ways.

• Participate in the social bookmarking websites and create a huge friend’s list. Many times people visits their friend’s profile and bookmarks the websites if they like it. Also, you can ask the members of your friend’s list to view your newly created pages and they might bookmark them. Commenting on other’s bookmarks will help you to increase your profile as well as your websites popularity.

• Bookmark yours as well as other similar web pages because, when the traffic on the websites you have bookmarked goes high, yours will also increase at the same time. Similarly, if the link value of all the pages you have bookmarked goes high, the link-value of your websites also increases.

• The last and very important tip is that your website should contain unique and fresh content. This is because, if your content is good and impressive, then only the visitors will bookmark it or else they will never return to your website again. May be you have done extensive search engine optimization or have created hundreds of bookmarks, but if your website don’t have unique and good content there will no further bookmarks and traffic on your website. Remember that Content is the key to Success.

Work on the above social bookmarking tips properly, sit back and watch traffic coming to your website.

Posted under Search Engine Optimization

Many newcomers think that, why their website is not getting indexed by the search engines? But they don’t realize the mistakes they do while building the website. One of the major mistake the newbie’s overlook is the Validation of HTML Code.

Let’s talk about, how important is the valid HTML code in SEO to ensure that your website is properly indexed by the search engines.

Valid HTML code has an extreme importance to search engine optimization.

Why valid HTML code is so important to your web site’s search engine optimization efforts and succeeding high rankings:

Many webmasters and newcomers to web page design overlook a crucial aspect of website promotion – the validity of the HTML code.

What is valid HTML code?

Most web pages are written in HTML.

As for every language, HTML has its own grammar, vocabulary and syntax, and each document written in HTML is supposed to follow these rules.

Like any language, HTML constantly changes. As HTML has become a relative complex language, it’s very easy to make mistakes … and we do know by now the favorable weight the new msn.com beta search engine places on proper coding practice.

HTML code that is not following the official rules is called invalid HTML code. Why is valid HTML code important to search engine optimization and your whole marketing effort?

Search engines have to parse the HTML code of your web site to find the relevant content. If your HTML code contains errors, search engines might not be able to find the content on the page, and there ends your SEO efforts and quest for high rankings of that page.

Search engine crawler programs obey HTML standards. They only can index your web site if it is compliant to the HTML standard. If there’s a mistake in your web page code, they might stop crawling your web site and they might lose what they’ve collected so far because of the error.

Although most major search engines can deal with minor errors in HTML code, a single missing bracket in your HTML code can be the reason your web page cannot be found in search engines.

If you don’t close some tags properly, or if some important tags are missing, search engines might ignore the complete content of that page.

How can you check the validity of your HTML code? Fortunately, there are free services that allow you to check the validity of your HTML code.

The search engine optimization community’s HTML Validator is the W3C HTML Validator.

It is the service that all webmasters use to checks HTML documents for conformance to W3C HTML and XHTML recommendations and other HTML standards.

Just enter the address of a web page at the free W3C HTML Validator and the Validator will tell you what errors are on that page.

Although not all HTML errors will cause problems for your search engine rankings, some of them can keep web spiders from indexing your web pages and spoil your search engine optimization efforts.

Valid HTML code makes it easier for search engine spiders to index your site so you should make sure that at least the biggest mistakes in your HTML code are corrected.

Make sure you run your web pages through the W3C Validator, make the recommended alterations and the new MSN.com beta search will love you… The MSN search engine places a high value on proper coding practice.

Posted under Search Engine Optimization, SEO Tips