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Traffic from major Search engines for your website is considered as one of the best reliable source. You can expect to get around 70% of website traffic from search engines hence its better to try to top SE’s the higher the position you have for top targeted keywords the better targeted traffic you get for your website. Reaching top 10 positions is not an easy task and requires lot of efforts and hard work. Following tips should help you for better search engine ranking.

Your Website Content – Content Is The King

Much has been said about content. The fact is that content is the currency used by search engines. Without good, useful content, you are basically going nowhere. It doesn’t matter how good your site is or how effective your search engine optimization efforts are.

It is advisable to have lots of content throughout your site and not just any well-written content, but keyword rich content.

Another useful tip here is to do a regular search of sites that are similar to yours and to take a close look at their articles for ideas that you can implement at your own web site.

There are a number of reasons why content is so important to the success of a web site and continued high search engine rankings. When all is said and done, web sites are in an open market where the customer is king. High page rankings are capable of getting you lots of traffic, but to sustain that high traffic and keep a healthy volume of repeat visitors, there has to be good well-written and extremely useful content at your site. This healthy volume of targeted traffic is what will also keep your reciprocal links growing.

Effective content for web sites must also go with catchy headlines that will encourage click through to other pages on your sites and basically keep visitors around at your site for as long as possible. Many webmasters and site owners often forget the importance of good engrossing headlines.

Yet another useful tip is to post some of your content at other high-traffic web sites all over the net. This will do two main things that are useful to your search engine page rankings and traffic volumes (which is the whole objective in the first place). Firstly it will create lots of links back to your site through the article resource box at the bottom of each article which should point people back to your site for more information. Secondly it will drive targeted traffic to your site which is critical in helping you maintain high page rankings by helping to steadily increase links pointing to your site.

URL of Your Website

Not everybody is in a position to change this, but if you are, always remember that your web site URL can make a great difference to your ranking with search engines. That is if you are able to name your site after your keywords.
Admittedly, this is not a very easy thing to achieve. To start with it depends on a lot of factors. Including how competitive your main web site keyword is. The less competitive the keyword, the bigger an impact it will tend to have on your search engine rankings.

You will of course also need to bare in mind the usual factors that impact the naming of any business. For example getting a name that is easy to remember. In the online world, easy to spell is also a major factor, because quite often visitors will have to write out your URL name on a search engine or as a URL to get to your site.

If by any chance you are registering a new domain name or are in a position to change, then think long and hard about your name while bearing in mind the fact that it will make a huge difference in your search engine page rankings.

Title of Your Page Matters a Lot

Most webmasters make their page titles too casually and rather carelessly when you consider how important they can be in page rankings. The title of your page is actually very important. Try and keep your page titles very specific to each page while making use of keywords. The magic about being specific is that the competition becomes very minimal and a chance of your particular page being found through search engines becomes very high because it will usually rank high.

If you have more pages in your web site that rank high in search engines, it is definitely good for you because you will receive much more traffic. It is no accident that sites that have many pages tend to receive much more traffic than sites with fewer pages.

Posted under Search Engine Optimization

There are many effective techniques through which you can drive massive traffic to a website and Link bait is one of them. It’s a technical buzz phrases which can help you to get tons of immediate traffic. In simple words, link bait is any piece of content that other people want to link to. It’s not just something they find personally useful or entertaining; it has to go beyond that to something that makes people feel a need to share it.

The first task in preparing content that fits the description is to know your target audience. Social bookmarking sites are a great place to generate an initial buzz for your work, so it’s a good idea to join up at Digg, RaidX, Reddit, Propeller, Mixx, and the other high traffic link-sharing websites. Now, don’t go overboard linking and sharing every web page you’ve ever written! Too much self-promotion right off the bat can get your account – or worse, your entire domain – blacklisted or at least psychologically associated with something people don’t want to see.

Instead, find people and popular stories that are in subjects related to the topics you’re trying to promote. If you can’t find the subject you’re interested in among the already popular stories, there’s a good chance that this won’t be the right bookmarking community for your project. For example, internet marketing is almost certain to get down voted at Reddit – but Mixx has many groups and mini-communities that would be interested. Sphinn is a site dedicated just to SEO and marketing issues, so if you’re having a hard time getting any traction for your links you may be talking to the wrong community.

When you know your communities from one another, you’ll have a bit of an insight into what makes the front page and generates link bait. Digg and Reddit are great places to promote: Science, technology, humor, and politics.

Controversy sells and people want “news.” What might have been top-rate link-bait yesterday is probably considered “old news” today.  Timing is essential so if you’re just piggy-backing your post on a story that’s already broke and circulated the net, there’s not a very good chance that your version will make any progress unless there’s something genuinely unique that you can add to the discussion.

While controversy and shock value is great – don’t take it too far.  Avoid insults and condescension, surprise people but try not to disgust them.  Remember, the key to link-bait is mass appeal.  Ideally, you want your link to end up on peoples’ email lists and homepages, so keep it friendly for work and families.

So what happens when you pull this off? Tons and tons of immediate traffic.  In fact, the traffic itself can be a problem if your hosting servers aren’t ready for a huge flood of hits.

While bookmarking traffic rarely converts, the benefits extend long after that initial rush of traffic fades.  Remember, we’re talking about link-bait here so if everything worked right you will get a highly weighted backlink from the bookmarking domain and you’ll also pick up various backlinks from the websites owned and operated by the people who visit these websites.

For examples, I’ve seen deep URLs on my political website shoot up to PR4 and PR5 when the homepage of that domain wasn’t even that high.  Practically overnight, these URLs can rank for extremely competitive keyword phrases because they pick up truly editorial links in a rapid fashion.

Really, I’m just saying that you have to write quality content and promote this content to the correct target audience.  This isn’t fundamentally different than any media that has ever existed!   The big change is the technology that promotes the content, and the way that online social communities can leverage your reach without the typical barriers to entry that exist in print and broadcast media.

So, next time use link bait technique if your online marketers and social media experts put forward an idea. Know that the use of this buzzword/phrase isn’t a genius idea in its own right.  The real talent is coming up with the actual articles, pictures, or video that makes something worthy of being linked to – and putting it where the right eyes can see it.

Posted under SEO Tips