Selecting a Right Domain Name Extension for Your Business Website
Selecting a right domain name for your new business website is the most important decision for any webmaster. For one, selecting the actual name itself is hard, since you want to choose something that is short and concise, suits your business, and which is easy to remember.
After choosing the suitable name for your business website, the second most important is to decide the domain name extension of your website. Which extension should you choose a .com, .net, .biz, .ca, or any of the other extensions available out there?
As .com and .net are the most popular extensions, this is an easy choice for most of the webmasters. If you are in the UK, you’ll probably want to have.co.uk extension, whereas if you’re in Argentina you’d likely choose .com.ar if not .com.
But if your first choice is already taken, your secondary extension should depend more on what your business is about than anything else.
For example, if you are running an educational or nonprofit organization, you’d be more likely to take an .org than someone who is running an adult website.
Here are a couple of suggestions about the popular domain name extensions:
- .com – The well-known and most common choice. Alternatives for other countries include .co.uk and .com.ar.
- .net – The 2nd most popular and common choice, little bit less professional than .com. A perfect choice for business and personal websites.
- .org – Mainly used by organizations and non profits but commonly used as an alternative for .com or .net when those choices are not available.
- .info/.biz/.name – Slightly unpopular choices for less professional websites. These are alright if you really want to keep the domain name of your choice but .info, .biz, and .name doesn’t seems to be professional like the others.